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It is a presentation on the CSR initiatives taken up by AMUL Please note that the presentation (ppt) does not contain the initiatives in detail. Csr of amul. 1. By AA AAKANKSH BHOIR (06) RAMESH MOOPANAR (32) RITESH SHINDE (42) N NITESH SRIVASTAVA (47) ANKIT. Corporate social responsibility (CSR) has been defined as the commitment of business to contribute to sustainable economic development.

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Veterinary care, the supply of balanced cattle feed, and artificial insemination centers are contributing to health education, nutrition education and sex education. Its plants are certified for ISO This email amil is being protected from spambots.

In many villages the milk producer members amu, the trees after performing the Puja worship of saplings before planting them. Village level coordinators were identified and they were trained to streamline activity of tree plantation.

In this way, the milk producers of Gujarat are ushering in a silent revolution of greening Gujarat.

Corporate Social Responsibility, The Amul Way

Pointwise methodology for implementation of tree plantation programme on such a mass scale is as following. To add fervour and enthusiasm in the programme at many places the Chairman, Managing Director and Board of Directors of Member Unions participated in the programme.

Animal Husbandry activity is one of the programmes envisaged by Amul for enhancement of milk production and to take care of farmers that they do not incur economic loss by want of health care service to their cattle holdings. Alarmed by the climate change and global warming and their understanding of that dairy farming like agriculture is dependent on nature, they took an oath on 15th August,after the flag hoisting ceremony, to plant a sapling and ensure that it grew into a tree.

This system has drastically improved the microbiological quality of milk, therefore better return to farmers and good quality of products to consumers. Roles and responsibilities were assigned to each member and area of operation allocated.


No Year of tree plantation No. Most businesses would certainly flounder in not being able to achieve at least one or many of those expectations. For better amu, of fodder, Amul supplies chaff cutters Suda to farmers. In the second year it acknowledged further students across schools in India. The primary village dairy co-operative societies operate every morning and evening for the village farmers.

Anand Milk Amu Limited. There are more than 11, co-operatives in villages of Gujarat. To improve the credibility and trustworthiness of the managers it is important they perform consistently and accurately every time and at all times. However, real pool consist of 3.

Invariably the price paid to the member-producers in Gujarat is higher by 15 per cent than the national average.

Corporate Social Responsibility, The Amul Way

The union has a seven-year plan for doubling milk production, which envisages a comprehensive programme of animal breeding, animal nutrition, and animal health and hygiene, livestock marketing and extension work on scientific lines. The Anand Ccsr succeeded because it gave a fair price to the farmer and high – quality milk and milk products to the consumer.

Every function involves human intervention: This programme aims at exposing producer members amuul various facets of dairy operations to keep them informed and aware of the development and adopt to good management practices in production of milk. Click Here For More Details. Each member’s milk is tested for quality with payments based on the percentage of fat and SNF. The advantages of doing so through an effective CSR program, such as building brand recognition, realizing increased aamul and fostering trust with employees and community, can be achieved as a win-win in almost all situations.

In last five years to the milk producers have planted around Shruti Naik, for giving me an opportunity prepare a project on Corporate Social Responsibility of Amul. ARDA has significantly helped in managing the livestock of farmers thereby their income, livelihood and quality of life. The society is being perceived as a means of livelihood — unlike, say, a panchayat.


Various training programmes, especially on quality management system, good management practises in animal husbandry are imparted on continuous basis to member producers, dairy co-operative personnel and personnel at dairy plants.

Some of the changes are: There seems to smul a direct correlation between the implementation of effective green programs and design of green buildings to improved office worker productivity and employee morale, while driving efficiencies and reduced consumption.

The chilled milk of the co-operative societies are transported to Amul Dairy Plant through road milk tankers once in a dsr. It is widely accepted that green building occupants are healthier and much more productive in their work.

An organization can exhibit a better image in the society if it cares for its employees and involve them in social activities. Amul Scholar Amul Scholarships: To link these milksheds to the city market and ensure a year-round sustained milk supply, the National Milk Grid with storage and long-distance transport facilities was created. To meet with the CSR it is expected that a business in its entire procurement-production-processing-marketing chain should focus on human development involving the producer, the worker, the supplier, the consumer, the civil society, and the environment.

Further out of the net profit of Rs 7. Kurien in with a donation of Rs. The generic market is characterized by an interchangeability of products.

Through this letter, I recommend this programme to your personal attention and hope that this would be given the importance it deserves. Log In Sign Up. Animal nutrition programme Amul has helped a long way the dairy farmers sustaining their dairy farming. The discussions are facilitated by the Internal Consultant of District Union.